IS YOUR WEBSITE A POSH HOTEL OR SKETCHY HOSTEL?
Think of your business’s website like a hotel. It’s open twenty-four hours of the day and anyone in the world can check in if they’re in the neighborhood. Of course, you want your guests to have the best experience so you provide the most beautiful emendations, complete with a state of the art mini-fridge and snack bar, stocked full of chocolate and good wine.
Visitors are elated to check out your digs, discover what’s on the menu, and the limited channels on the television. They’re happy and ready to relax after a long journey. So, they settle in, get comfortable, and finally prepare for bed. Unfortunately, that’s when they notice the sheets are not in any shape for guests. And, is that a bed bug they just discovered?
Just like that, it’s over! All the excitement, fanfare, and build up is destroyed and your posh hotel is now classified as a hazmat horror. So, what do dirty sheets and vermin have to do with your webpage?